Category Archives: Media bias

I like a la carte too, but let’s not get too excited.

I don’t know if you’ve heard, but there’s a bit of a debate raging on a la carte television – allowing you, the cable television consumer, to pay for only the channels you’re actually interested in watching. Consumer groups like it, because it saves the consumer money, but the cable channels don’t, because small cable channels would be more likely to find an audience if cable companies pushed them on companies. But really, the large cable channels would be hurt more than the small ones, because channels most people find useless, like Oxygen, wouldn’t be picked, saving money for smaller channels people might have more interest in. That would reduce the resources of all of cable and possibly swing some of the cable channels’ advantages back to broadcast, as well as make niche networks, appealing to niche markets, more viable.

But to claim, as this blog did in July, that it would completely revolutionize the news and sports industries?

It’s become mandatory to have cable if you’re a sports fan, and a la carte would take away a significant portion of the revenue stream for the sports networks that gives ESPN an unfair advantage over the broadcast networks, but to say it would end journalistic botches like the Roethlisberger scandal? To say it would force the news networks to become actual news networks instead of partisan machines? MSNBC and Fox, and to a lesser extent CNN, play to partisan crowds because partisan shows like those of Keith Olbermann, Bill O’Reilly, and Lou Dobbs get ratings that straight news doesn’t. You’re saying that, even though more people watch the partisan shows than straight news, more straight news people would order the news channel than partisan news people? That’s a bit of a leap of logic, especially since the media’s turn towards partisanship encompasses more than just the cable news networks, being the order of the day on the Internet. (Wait, isn’t one of the big selling points of the internet choice? Isn’t that what this guy wants? Doesn’t this mean a right-winger could order Fox and leave out CNN and MSNBC entirely?) A large portion of Howard Stern’s audience may have left him when he went to satellite radio, but to say that what’s popular in “cable TV socialism” is completely different than what would be popular in a la carte makes no sense, especially since there would be no alternative.

Honestly, I think the horse has left the barn on the changes this blog post wants, which might have happened had the government never imposed “socialism”, but not now. To say ESPN would have a lot of its power taken away might have made sense before 2005 or even last year, but with the BCS and Monday Night Football now in its pocket I think there are enough people desperate enough for those two things, and more besides, that they’re willing to fork over enough for ESPN for it to still be a powerful force. Sports fans are a notoriously passionate and desperate bunch. And to say that fixing cable would fix the news networks makes no sense at all, and in this day and age, where our partisan discourse (which is slowly creating a real “two Americas”) is reinforced by the Internet and with the news networks entrenched in their ways, I doubt it would lead to significant movement.

Besides, any debate on the role of television, broadcast or cable, is probably missing the larger point (hinted at towards the end), that it’ll all be swept under the dustbin of history as the Internet comes in within a decade or two. And while I suspect when that happens, broadcast and cable “networks” will become largely obsolete and sports entities will produce and distribute games themselves, all evidence suggests ESPN will still have its popular website and the partisan discourse on cable news will continue unabated on the Web.

Now how imposing a la carte and moving to the Web would affect entertainment, now that’s a question worth asking…

I hope this is anywhere near as good as what I was going for.

If it seems like there isn’t anyone it seems like you can trust these days, that’s probably because there isn’t anyone it seems like you can trust these days.

Once upon a time, most Americans got their news from a handful of sources. There was your local paper (which probably got its national news from the Associated Press or similar), there were the network newscasts, maybe newsmagazines like Time or Newsweek, and that was the definition of what was going on in the world today. Today there are more places to get news than you can shake a stick at, from local news to talk radio to CNN to MSNBC to Fox News to blogs to other Internet forums to just people in the street. It’s a bewildering array of news choices.

Once upon a time, a few suits in New York determined what Americans would talk about each day. Until conservatives in the 1980’s started finding a liberal bias in what they reported, most people took this system for granted. Now there is no news monopoly, no news oligarchy. If you want to find out about voting irregularities in Ohio in 2004, you can. If you want to find out about the case against man-made climate change, you can. If you want to find out about the happenings of the Joe McLonewolf party whose only candidate is its namesake running for mayor of Nowheresville, Montana, you can.

But all this has made it a lot harder to at least have the idea that you really know what’s going on in the world, at least if you’re not setting out to be a partisan hack. Will you get your news from Fox, or from CNN? Will you get your news from the ABC station, or the CBS station? From Rush Limbaugh, or from NPR? From Huffington Post, or Drudge Report? From Talking Points Memo, or from Town Hall? Or will you drive yourself insane by trying to take something from all of the above? You don’t need to know every single detail of what’s going on in the world, at least theoretically, but the new conventional wisdom is that you can’t trust anyone to decide what’s important. Best to just take it all in, even though no one has that much time in the day.

But wait! What happens when different sources contradict each other? Frustratingly, you will rarely hear any of Talking Points Memo’s claims debunked at Town Hall (or vice versa), you’ll just see its very existence torn down. If someone says everything is going great in Iraq, and someone else says Iraq is going into the crapper, which is right, or how right is each claim? There are groups that publish exposes of inaccuracies, distortions, and omissions in the media, but a) they are ALWAYS partisan (and often more concerned with bashing their target than actually critically examining it and acknowledging where it might be right) and b) they focus exclusively on the mainstream media. These organizations are either lefty and complaining that the media is biased to the right, or righty and complaining that the media is biased to the left. Read the two in unison, and you get the sense that if the media is anything, it’s just plain incompetent.

Seriously, after years of being pilloried by the right til the cows come home and seeing conservatives drift over to Fox News and the like, why on Earth would the so-called “MSM” still exhibit left-wing bias?

It’s been said that having certain preconceived notions simply comes with the territory of being human, and that “bias” is inevitable. It’s also been said that in response to complaints of media bias, the media started publishing all claims no matter how specious and started presenting every debate as having two sides, even if it’s an evolution-v.-creationism debate where every last shred of evidence favors one side. Maybe people who watched ABC, NBC, and CBS were more likely to vote for Kerry because those three networks were in the tank for him; maybe it was because honestly looking at the facts of what was going on in the world would suggest Kerry was the right man to vote for. I wouldn’t be able to say if the media has reacted like that or if it’s to the extreme often suggested. Certainly cable news has essentially become a series of shoutfests driven by ideologues who draw immense cults of personality around them, embracing partisanship rather than getting rid of it.

I would suggest, though, that in addition to legitimizing illegitamate viewpoints, point-counterpoint debates may make it harder, not easier, to escape charges of bias, because if one side is seen as “winning”, obviously you didn’t make the other side strong enough. It couldn’t possibly be that if both sides were as strong as they could be the first side would be shown to be correct.

I do know for one thing that regardless of whether the mainstream media is biased or even incompetent at what it’s trying to do, it’s not entirely blameless. The media has been slow to react to the new proliferation of voices and in many cases only pays lip service to the Internet and its allies – launching web sites and “I-Reports” or whatever they call their user-generated video with one hand while snickering at nerds-in-the-basement-bloggers the rest of the time, feeling that they’re not really all that popular and beneath their notice. There really isn’t much of a reason why the “mainstream media” needs to be separate from the Internet, strictly speaking, why it shouldn’t cover the same stories and discuss the same issues that people online are debating, even if they sound like the deranged rantings of a crazy person. Especially if they sound like the deranged rantings of a crazy person, because thanks to the Internet, they won’t go away if you don’t lay the smack down.

The media’s quest for journalistic integrity and sourcing is in many ways something that’s sorely needed in the… non-mainstream media, for lack of a better term. If the blogosphere concerns themselves with correcting the MSM, maybe the MSM can concern itself with correcting the blogosphere. 2004-election-stealing conspiracy theorists, 9/11 truthers, (in 2004) Swift Boaters, and the like may want the media to look at their claims and publicize them, but I suspect that if the mainstream media actually did investigate them they would lose much of their popularity. And the media would do a more effective job at losing their accusations of bias than their recent efforts have been capable of. In fact here’s an idea: Let’s take the most far-out, extreme lefty you can think of, pair him up with the most far-out, extreme righty you can think of, and have them hash out any argument they may have, bombarding each other with points and evidence, until one side is throughly decimated and both sides become more sane.

It was thinking like this, several months ago, that led me to launch Truth Court (okay, maybe the actual announcement was only a month and a half ago) after reading True Enough by Farhad Manjoo, proposing an initiative that would look at every shred of evidence at both sides of a factual debate and attempt to come to a coherent worldview or conclusion, if not by me then by someone else. At one time I had been considering also starting a new feature, possibly after the elections, that would take all the hot posts from the top blogs on all sides of the spectrum and unite them under a single post so you could see what all sides were talking about, which might encourage cross-pollination of information. Right now, I’m thinking I’m not going to do that – and that Truth Court may be becoming less necessary – for two reasons. One, the election will almost assuredly change the paradigms on all sides of the political debate, especially if Obama wins.

Two, the media itself is starting to shake into a new paradigm, taking to heart some of the suggestions I made above. People in media are starting to realize that they threaten to be overtaken by blogs and “new media”, that the Internet and talk radio is not beneath their notice, and if they aren’t, they should soon. The Edwards scandal may have largely shaken the mainstream media out of what complacency they may have had, by creating an easy base for accusations of liberal bias and generally embarrasing the media for getting scooped by the National Enquirer and following a policy of “the blind leading the blind” thereafter. And more importantly, it gave a preview of what could have been the media’s future of irrelevancy and pariahhood.

That the media called around looking to fact-check and get to the bottom of Sarah Palin’s qualifications and McCain’s and Palin’s statements caught some commentators by surprise and got them wondering if the press is finally serving the American people in the way they always should have. The recent popularity of “fact-check” segments is also an encouraging sign as well. Quite a few people on the left see the Bush years as the dark years that, they hope, Obama will pull us out of. It’s somewhat fitting that the red state-blue state meme was started after the 2000 elections, because we may finally be pulling out of the dark years of barbaric partisanship as well.

Newsbusters v. Kilpatrick et al: Part II of the Truth Court announcement

After subscribing to Media Matters and Newsbusters, I’ve realized – or rather, re-realized – an insight that may come across as novel.

The battle over media bias has three sides, not two: conservatives, liberals, and the media itself.

The problem is, the two political sides merely conflate the media with the other side, and see no difference between them. Conservatives simply see the media as part of the vast left-wing conspiracy, and liberals see the media as simply being an arm of the right. But the media is worse: it doesn’t see itself as part of the battle at all, or rather, it sees the battle as an altogether different battle with “new media”, with bloggers and the Internet, and ignores some of the reasons why people may not be following them onto their own new media platforms. The media goes after the wrong enemy without realizing that many of the accusations of bias are within its own pages – hardly “new media”. Because the media doesn’t fight back against the actual charges and goes after a strawman instead, someone reading Media Matters and Newsbusters dispassionately might be led to believe that the media isn’t tinted to the left, right, or balanced; it’s just incompetent.

I should add that in order to truly reach that conclusion, you’d have to add another liberal blog, because Media Matters only goes after specific instances of “conservative misinformation”, while Newsbusters attacks at any perceived slight, no matter how minor. For example, Newsbusters has been attacking the MSM’s coverage of Detroit mayor Kwame Kilpatrick’s troubles for allegedly not labeling him as a Democrat, when they would be so quick to label him if he was a Republican! Hmm, could that have something to do with the mayor of Detroit being an officially nonpartisan position? Could it be that if they had called him, say, “Detroit’s Democratic mayor”, as Fox News did, they would actually be inaccurate and would come in for an even heavier pillorying from the left? Newsbusters itself has found enough exceptions that it makes me wonder if the rare cases of being quick to label Republicans as such that they cite are themselves exceptions… though I’d need more information to verify that for certain.

Farhad Manjoo (of True Enough fame, remember) appears to be one of the few to recognize that the left and the right are really putting forth two sides of the same coin. One of the studies he cites in True Enough (page 154) concerns an incident in Lebanon in 1982 and the reaction to news reports on the incident by students at Stanford – one pro-Israel, one pro-Arab, and one neutral group. Predictably, the partisan groups believed the news was biased against them and towards the other side, likely to turn viewers against their own side. What did the neutral group think? Funnily enough, they didn’t see any bias one way or the other. It would seem to be evidence that, at the very least, the news could in fact be perfectly fair and balanced.

But it’s unlikely to convince partisans in the United States who would just see it as evidence that the bias in the news is “subtle”, even subliminal. Even if the neutral group didn’t see bias, didn’t even claim to favor one side or the other more than before, that’s just because the media tries to hide its bias because they know people want a fair and balanced account. In reality, the media is sowing the seeds so that when people hear something closer to the truth, closer to what the partisans know is true, they will dismiss it because “well, what I heard on the news was…” Certainly the fact that Newsbusters is on the lookout for such minutiae as whether a politician’s party is identified – which would be, if a crime, one of omission – would seem to support this idea.

But consider that conservatives have been hammering the media for having a liberal bias for decades. If people are abandoning the MSM for blogs because of all the bias they see in it (a claim often voiced in Newsbusters’ comments), if polls show that media bias is a bigger problem than worship of the almighty dollar in campaigns, if operations like Media Matters and Newsbusters exist to call them on any perceived slight the instant they show one and shame them for thousands, maybe even millions, of readers to see, why, the media would be absolutely foolish to show any bias whatsoever. There should be less media bias than at any time in history.

But not only do Media Matters and Newsbusters still have plenty of targets, the exact opposite has happened: The mainstream media has become more biased, even blatantly so. Fox News is the most obvious example (and it’s telling that Newsbusters sometimes calls Fox “fair and balanced” with a straight face), but CNN (ex. Lou Dobbs Tonight) and MSNBC (ex. Countdown with Keith Olbermann) have more than their fair share of partisan screeds disguised as news too. Even the seemingly balanced shows on cable news tend to be debatefests between pundits and/or party surrogates. (As I’ll explain in a later post, it’s possible that if anything, these debatefests are too tame, as though their contestants were politicians running for office and chasing the center. Give me a strong, popular extreme righty against a strong, popular extreme lefty anytime.) Perhaps this trend - that to avoid charges of bias, the media has made them come true – suggests that the problem was never that the media wasn’t balanced, but that it was too balanced. (That said, the fact that liberals only recently have taken up the media bias cant may suggest that the media was once at least slightly tinted to the left. Or it could indicate, as the title of Arianna Huffington’s book suggests, that “Right is Wrong”.)

But trying to be balanced to everyone is too much work. Say a study comes out that says a bunch of stuff about offshore drilling but doesn’t come out one way or the other. But if you don’t report on the study, the next time you do a story about drilling Newsbusters will hammer you for not reporting on the study that proves how far we could drive down oil prices and declare our oil independence by drilling (ignoring that the report shows Republicans arguing exactly that, albeit not citing the study). So you report on the study, only to find Media Matters accusing you of ignoring that the same study shows drilling would actually do nothing to reduce our dependence on foreign oil and would cause three species of marine life to become extinct. If you’d said the study had said that, Newsbusters would accuse you of purposely misrepresenting the study, so you have to present both the liberal conclusion and the conservative conclusion. And now both sides are accusing you of putting forth a partisan spin on the study “uncritically”…

What I’d like to see, then, is a blog defending the media from accusations of bias from both sides, enough of an insider to be privy to the discussions deciding what gets printed and how, but not so far inside the MSM that (s)he would be subject to some of its quirks like, say, not talking about the John Edwards scandal. The media doesn’t need to become what the news would look like if partisans ran it. It doesn’t need to see the enemy as this amorphous “new media” that’s just out to destroy it. We don’t even need to see a clear distinction between old and new media, and the fact that bastions of old media like the Los Angeles Times and ESPN have started sponsoring forays into blogging is evidence of that. It just needs people to credibly say, “no. We’re right, you’re wrong, and here’s why.” It needs someone to explain to Newsbusters why it won’t identify Kwame Kilpatrick as a Democrat (or why it doesn’t matter that it doesn’t), to Media Matters why it won’t report how closely John McCain has followed President Bush, to the right why it didn’t pursue the John Edwards story (and why it did pursue the affairs of Republicans – and even if more Republican infidelities are reported than Democratic ones, that may have more to do with the fact that Republicans are the party of “family values” than with any liberal bias), and to the left why it didn’t look more critically at the case for war in Iraq, and to sit through both sides’ rebuttals and patiently counter-rebut those.

Maybe no one in the mainstream media wants to put up a blog responding to the accusations of partisans. And maybe they don’t have to. Barring that, I’d like to see someone put up a site that employed both liberals and conservatives looking for bias from the mainstream media – but also looking for inaccuracies and shortcomings and distortions from Media Matters and Newsbusters and even its own analysts, and not just those but the entire conservative and liberal blogosphere. Its slogan could be “Keeping the media honest… and the people who watch them.” Or something like that. If blogs are the new place to get the news, surely they need a Media Matters or Newsbusters just as much as the mainstream media does. If I’m right, and the media itself is just as much a side in the debate as the left and the right, then it logically follows that it needs its own Media Matters or Newsbusters to keep the other two sides in check.

Or would that just be accused of being just as biased as the mainstream media itself? Newsbusters’ apparent decision to write off any explanation the mainstream media give for ignoring the Edwards story as “making excuses” suggests it may be. Still, if the consequenses otherwise are the “death” of the mainstream media made very real, replaced by a bunch of partisan outlets not speaking to one another, perhaps all sides would be better for a serious dialogue. Or rather, trialogue?