Here are the ratings for every NASCAR Sprint Cup and Nationwide Series race in the 2014 season.
Despite the disruption caused by the rain-delayed Daytona 500, every race on Fox to actually run (that I know of) outrated every race not on Fox, and as usual the four March races outrated every non-Daytona race. The most-watched race not on Fox was the Ford EcoBoost 400 on ESPN, followed by the Oral-B 500, with the Brickyard 400 falling to third; ABC’s most-watched race was the Bank of America 500, followed by the Irwin Tools Night Race. TNT’s most-watched race, the Toyota/Save Mart 350, fell behind eleven ESPN/ABC races including four Chase races and all three of ABC’s races. Due to rain delays, the Coke Zero 400 went from TNT’s most-viewed race to its second-least viewed.
Do not take this to necessarily mean the new Chase format is winning people over, however. The first four Chase races were ESPN’s least-viewed races of the year and only beat one other race, the Quaker State 400 on TNT, and five of the first seven Chase races filled out ESPN’s bottom five spots. ESPN’s least-viewed non-Chase race was the Gobowling.com 400, which fell behind only two TNT races. The Quaker State 400 finished only 50,000 viewers ahead of the Sprint Unlimited in its first year moved to Fox Sports 1.
On the Nationwide side of the ledger, the most-watched non-Daytona race was the Aaron’s 312, followed by the Gardner Denver 200 on ABC. ESPN2 had the fourth-most watched race, but it was the third race of the year overall. The least-watched race not to have a significant portion air on ESPNEWS was the Buckle Up 200 on May 31.
Ratings for races on broadcast from SportsBusiness Daily, Sports Media Watch, or for primetime races, The Futon Critic or TV Media Insights. Ratings for races on cable from Son of the Bronx/Awful Announcing, with some information from SportsBusiness Daily. 18-49 ratings, when available, from TVbytheNumbers, The Futon Critic, or TV Media Insights.
2014 NASCAR Sprint Cup Series ratings
Vwr (mil) | HH | 18-49 | Time | Net | ||
1 |
NASCAR: Daytona 500 (whole race) |
9.343 |
5.6 |
2.8 |
2/23 1:30 PM |
FOX |
NASCAR: Daytona 500 (daytime) |
10.1 |
6.3 |
2/23 1:30 PM |
FOX | ||
NASCAR: Daytona 500 (primetime) |
9.1 |
5.5 |
2/23 8:30 PM |
FOX | ||
2 |
NASCAR: The Profit on CNBC 500 |
8.8 |
5.3 |
3/2 3:15 PM |
FOX | |
3 |
NASCAR: Food City 500 |
7.3 |
4.5 |
3/16 3:00 PM |
FOX | |
4 |
NASCAR: Kobalt Tools 500 |
7.2 |
4.5 |
3/9 3:00 PM |
FOX | |
5 |
NASCAR: Auto Club 400 |
7.1 |
4.4 |
3/23 3:00 PM |
FOX | |
6 |
NASCAR: Coca-Cola 600 |
6.956 |
4.1 |
1.6 |
5/25 6:30 PM |
FOX |
7 |
NASCAR: Aaron’s 499 |
6.9 |
4.4 |
5/4 1:15 PM |
FOX | |
8 |
NASCAR: STP 500 |
6.7 |
4.2 |
3/30 1:15 PM |
FOX | |
9 |
NASCAR: Bojangles Southern 500 (Jayski says 5.921m) |
6.039 |
3.6 |
1.5 |
4/12 6:45 PM |
FOX |
10 |
NASCAR: 5-Hour Energy 400 |
5.755 |
3.5 |
1.3 |
5/10 8:25 PM |
FOX |
11 |
NASCAR: Toyota Owners 400 |
5.573 |
3.3 |
1.3 |
4/26 7:00 PM |
FOX |
12 |
NASCAR: FedEx 400 benefiting Autism Speaks |
5.4 |
3.5 |
6/1 1:15 PM |
FOX | |
13 |
NASCAR: Ford EcoBoost 400 |
5.223 |
3.1 |
1.1 |
11/16 3:00 PM |
ESPN |
14 |
NASCAR: Oral-B 500 |
5.21 |
3.2 |
1.3 |
8/31 7:30 PM |
ESPN |
15 |
NASCAR: Brickyard 400 |
5.196 |
3.4 |
1.2 |
7/27 1:00 PM |
ESPN |
16 |
NASCAR: Pure Michigan 400 |
5.15 |
3.2 |
1.2 |
8/17 1:00 PM |
ESPN |
17 |
NASCAR: Bank of America 500 |
5.096 |
3.1 |
1.3 |
10/11 8:00 PM |
ABC |
18 |
NASCAR: Quicken Loans 500 |
5.091 |
3.1 |
1.0 |
11/9 3:00 PM |
ESPN |
19 |
NASCAR: Irwin Tools Night Race |
5.079 |
3.2 |
1.2 |
8/23 7:30 PM |
ABC |
20 |
NASCAR: Cheez-It 355 at the Glen |
4.939 |
3.1 |
1.1 |
8/10 1:00 PM |
ESPN |
21 |
NASCAR: Federated Auto Parts 400 |
4.92 |
3.0 |
1.1 |
9/6 7:30 PM |
ABC |
22 |
NASCAR: Geico 500 |
4.757 |
3.0 |
0.9 |
10/19 2:00 PM |
ESPN |
23 |
NASCAR: AAA Texas 500 |
4.749 |
2.8 |
0.9 |
11/2 3:00 PM |
ESPN |
24 |
NASCAR: Toyota/Save Mart 350 |
4.676 |
2.8 |
1.1 |
6/22 3:00 PM |
TNT |
25 |
NASCAR: Pocono 400 |
4.482 |
3.0 |
1.0 |
6/8 1:00 PM |
TNT |
26 |
NASCAR: Gobowling.com 400 |
4.374 |
2.8 |
1.0 |
8/3 12:45 PM |
ESPN |
27 |
NASCAR: Camping World RV Sales 301 |
4.285 |
2.7 |
0.9 |
7/13 1:00 PM |
TNT |
28 |
NASCAR: Quicken Loans 400 |
4.254 |
2.7 |
1.0 |
6/15 1:00 PM |
TNT |
29 |
NASCAR: Goody’s Headache Relief Shot 500 |
4.083 |
2.5 |
0.8 |
10/26 1:30 PM |
ESPN |
30 |
NASCAR: Coke Zero 400 |
3.978 |
2.4 |
7/6 11:00 AM |
TNT | |
31 |
NASCAR: Osram Sylvania 300 |
3.85 |
2.4 |
0.8 |
9/21 2:00 PM |
ESPN |
NASCAR: Duck Commander 500 (rain delay coverage) |
3.8 |
2.4 |
4/6 3:00 PM |
FOX | ||
32 |
NASCAR: AAA 400 |
3.786 |
2.3 |
0.8 |
9/28 2:00 PM |
ESPN |
33 |
NASCAR: MyAFibStory.com 400 |
3.711 |
2.3 |
0.9 |
9/14 2:00 PM |
ESPN |
34 |
NASCAR: Hollywood Casino 400 |
3.601 |
2.3 |
0.7 |
10/5 2:00 PM |
ESPN |
35 |
NASCAR: Quaker State 400 presented by Advance Auto Parts |
3.573 |
2.3 |
0.8 |
6/28 7:22 PM |
TNT |
NASCAR: Sprint Unlimited |
3.526 |
2.0 |
0.9 |
2/15 8:00 PM |
FS1 | |
NASCAR All-Star Race |
3.482 |
2.2 |
0.8 |
5/17 8:30 PM |
FS1 | |
NASCAR: Food City 500 (post-rain delay portion) |
3.227 |
2.0 |
0.9 |
3/16 7:00 PM |
FS1 | |
NASCAR: Budweiser Duels |
3.122 |
1.9 |
0.8 |
2/20 7:00 PM |
FS1 | |
NASCAR: Coke Zero 400 (rain delay) |
2.032 |
0.4 |
7/5 7:45 PM |
TNT | ||
NASCAR: Sprint Showdown |
1.217 |
0.2 |
May 16 | FS1 |
2014 NASCAR Nationwide Series ratings
Vwr (mil) | HH | 18-49 | Time | Net | ||
1 |
NASCAR Nationwide Series: DRIVE4COPD 300 |
2.737 |
1.8 |
0.6 |
2/22 1:00 PM |
ESPN |
2 |
NASCAR Nationwide Series: Aaron’s 312 |
2.079 |
1.4 |
0.5 |
5/3 3:00 PM |
ESPN |
3 |
NASCAR Nationwide Series: Gardner Denver 200 |
2.059 |
1.3 |
6/21 2:30 PM |
ABC | |
4 |
NASCAR Nationwide Series: Boyd Gaming 300 |
2.008 |
1.3 |
0.3 |
3/8 4:15 PM |
ESPN2 |
5 |
NASCAR Nationwide Series: Lilly Diabetes 250 |
1.988 |
1.3 |
0.4 |
7/26 4:30 PM |
ESPN |
6 |
NASCAR Nationwide Series: History 300 |
1.969 |
1.3 |
5/24 2:45 PM |
ABC | |
7 |
NASCAR Nationwide Series: Zippo 200 at the Glen |
1.93 |
1.3 |
8/9 2:15 PM |
ABC | |
8 |
NASCAR Nationwide Series: DAV 200 – Honoring America’s Veterans |
1.875 |
1.2 |
0.4 |
11/8 4:00 PM |
ESPN |
9 |
NASCAR Nationwide Series: Blue Jeans Go Green 200 |
1.871 |
1.6 |
3/1 3:45 PM |
ABC | |
10 |
NASCAR Nationwide Series: Dover 200 |
1.859 |
1.2 |
0.5 |
9/27 3:30 PM |
ESPN |
11 |
NASCAR Nationwide Series: TreatMyClot.com 300 |
1.774 |
1.2 |
0.4 |
3/22 5:00 PM |
ESPN |
12 |
NASCAR Nationwide Series: Subway Firecracker 250 |
1.758 |
1.1 |
0.3 |
7/4 9:00 PM |
ESPN2 |
13 |
NASCAR Nationwide Series: Drive to Stop Diabetes 300 |
1.65 |
1.1 |
3/15 2:00 PM |
ESPN2 | |
14 |
NASCAR Nationwide Series: O’Reilly Auto Parts Challenge |
1.633 |
11/1 3:30 PM |
ESPN | ||
15 |
NASCAR Nationwide Series: Food City 300 |
1.631 |
1.0 |
0.3 |
8/22 8:00 PM |
ESPN |
16 |
NASCAR Nationwide Series: Great Clips 300 |
1.541 |
1.0 |
0.3 |
8/30 7:30 PM |
ESPN2 |
17 |
NASCAR Nationwide Series: Kansas Lottery 300 |
1.539 |
1.0 |
0.4 |
10/4 3:30 PM |
ESPN |
18 |
NASCAR Nationwide Series: EnjoyIllinois.com 300 |
1.483 |
0.9 |
7/19 8:30 PM |
ESPN2 | |
19 |
NASCAR Nationwide Series: Children’s Hospital 200 |
1.473 |
0.9 |
0.3 |
8/16 2:45 PM |
ESPN |
20 |
NASCAR Nationwide Series: O’Reilly Auto Parts 300 |
1.468 |
1.0 |
0.4 |
4/4 8:30 PM |
ESPN2 |
21 |
NASCAR Nationwide Series: VFW Sports Clips Help a Hero 200 |
1.44 |
1.0 |
0.2 |
4/11 8:00 PM |
ESPN2 |
22 |
NASCAR Nationwide Series: Ford EcoBoost 300 |
1.428 |
0.9 |
0.2 |
11/15 4:30 PM |
ESPN2 |
23 |
NASCAR Nationwide Series: Get to Know Newton 250 |
1.395 |
5/18 2:00 PM |
ESPN | ||
24 |
NASCAR Nationwide Series: Ollie’s Bargain Outlet 250 |
1.387 |
6/14 2:00 PM |
ESPN | ||
25 |
NASCAR Nationwide Series: Sta-Green 200 |
1.347 |
0.9 |
7/12 3:30 PM |
ESPN2 | |
26 |
NASCAR Nationwide Series: US Cellular 250 |
1.338 |
0.8 |
8/2 8:00 PM |
ESPN | |
27 |
NASCAR Nationwide Series: Virginia 529 College Savings 250 |
1.305 |
0.8 |
9/5 7:30 PM |
ESPN2 | |
28 |
NASCAR Nationwide Series: John R. Elliott HERO Campaign 500 |
1.252 |
0.2 |
6/27 7:30 PM |
ESPN | |
29 |
NASCAR Nationwide Series: Drive for the Cure 300 |
1.249 |
0.8 |
0.1 |
10/10 7:30 PM |
ESPN2 |
30 |
NASCAR Nationwide Series: Jimmy John’s Freaky Fast 300 |
1.241 |
0.8 |
9/13 3:30 PM |
ESPN2 | |
31 |
NASCAR Nationwide Series: Buckle Up 200 presented by Click It or Ticket |
1.185 |
5/31 2:30 PM |
ESPN | ||
32 |
NASCAR Nationwide Series: VisitMyrtleBeach.com 300 |
0.708 |
0.5 |
9/20 7:30 PM |
ESPNN | |
33 |
NASCAR Nationwide Series: ToyotaCare 250 |
0.624 |
0.4 |
4/25 8:15 PM |
ESPN2+ ESPNN |