Sports Ratings Report for Weeks of November 17-30

Primetime – Nov 17-23
Vwrs
(000)

Change

Lst Wk Lst Yr

=

=

3538

+16%

+11%

=

=

1137

-4%

+3%

=

=

465

-44%

-34%

=

+2

351

+65%

+158%

+1

-1

223

+46%

-3%

-1

-1

160

-9%

+8%

=

=

87

-1%

-5%

=

+1

79

+10%

-4%

=

-1

67

+16%

-26%

=

=

45

-8%

-13%

Total Day – Nov 17-23
Vwrs
(000)

Change

Lst Wk Lst Yr

=

=

1192

-3%

-0%

+1

+1

317

+1%

+10%

-1

-1

301

-19%

-11%

=

=

128

-20%

-28%

=

+1

123

+31%

+64%

+1

-1

97

+37%

-12%

-1

+1

73

-13%

+26%

=

-1

62

+5%

-3%

=

-1

58

+12%

0%

=

=

28

-13%

-7%

There’s a very real possibility I may not need SotB’s Awful Announcing posts (which at this point, include everything I already have except for the rankings) to do the weekly network summaries anymore. TVNewser’s “Cable News Ranker” posts include a document with week-by-week, month-by-month, quarter-by-quarter, and (presumably) year-by-year reports of average audience, average number of households watching, and household “coverage” percentage (a number that presumably reflects the audience estimates that have hardly been reported at all all year)… for (almost) every single Nielsen-rated cable network, as well as each network’s rank compared to the others. To see Nielsen include so many numbers I had thought I was the only one interested in, as well as a number I didn’t even dare to think of but is incredibly useful to put the others in context, that can potentially allow me to include networks SotB doesn’t report information for for whatever reason, blew me away. This may be the most felicitous development since I learned about how comprehensive SotB was being on his blog.

Or, it would be… but there’s a problem. No matter what, TVNewser does only one of these posts a week. So every month It puts up the rankings for the entire month just past but skips a week. Okay, I can just use TVNewser for monthly wrapups, but every three months it puts up the quarterly rankings for the three months just past, and skips that month. I’d bet anything that at year’s end it’ll put up the yearly rankings and skip the fourth quarter, but I don’t think these posts even go back that far, which actually surprises me because I’m pretty damn sure I’ve seen the sort of image that leads the post before, even if it didn’t have this comprehensive document. So it’s vaguely useful for a year-end rating roundup, but that’s it, and no matter what I use it for I can’t do the year-on-year comparisons I’m used to for the near future. (I guess I can accept that it would get pretty crowded if at the end of the year you had the rankings for the last week, and for December, and for the fourth quarter, and for the entire year…)

So this is more of a proof of concept than anything else, taking the November ratings, one of the four all year where I can take the month’s ratings and do a comparison to the previous month. Because I still can’t do the median minute ratings without SotB’s comprehensive information, I would probably still split primetime and total day into two tables given the sheer magnitude of information involved. I’m also assuming “ENN” is short for ESPNEWS, but it’s entirely possible it’s just not on the list; Fox Deportes is the only Spanish-language sports network on the list, and not only have I seen plenty of ratings reported for Univision Deportes and ESPN Deportes (and seen UDN on both the TVMI and TVbytheNumbers lists), I’ve actually seen UDN advertise its weekly summary data of this sort, so clearly not all Nielsen-rated networks are on the list (the disclaimer says it “includes only those cable networks who [sic] supply program names to the industry”, whatever that means – for what it’s worth HBO, which often tops the daily lists with shows like Game of Thrones and True Blood, doesn’t show up either, and neither does FXX, but FXM does).

Regardless, the lack of Spanish-language networks means I’m limiting this list to the same bank of networks I always use. Overall rankings are out of 96 networks for primetime and 98 for total day; note that Nickelodeon and Cartoon Network are each considered to be two networks for Nielsen purposes for their nighttime adult-oriented Nick@Nite and Adult Swim blocks respectively, and only the latter appear in the primetime ranks. Yes, that means MLBN is very near the bottom in both measures. It could be worse; Fox Sports 2 outpaces only Tr3s, MTV’s Hispanic-oriented network, and the dying corpse of G4. (MLBN and FS2 have VH1 Classic, mun2, and Al Jazeera America between them in some order in both measures.)

PT Ovr Rank
Vwr (000)
LM
Chng
HH
(Cvr)
LM
Chng
TD Ovr Rank
Vwr (000)
LM
Chng
HH
(Cvr)
LM
Chng

1

=

2.4

+19%

1

=

0.9

+12%

=

3881

+21%

2.9

+0.4

=

1376

+14%

1.1

+0.1

2

+13

0.6

+76%

2

+1

0.2

+4%

+1

949

+82%

1.0

+0.5

+1

316

+3%

0.3

=

3

#30

-2

0.3

+7%

3

#38

+10

0.2

+26%

+1

540

+4%

0.4

=

+1

274

+32%

0.3

+0.1

4

#50

-41

0.2

-76%

4

#61

-34

0.1

-63%

-2

276

-76%

0.2

-0.7

-2

124

-63%

0.1

-0.2

5

#64

+15

0.1

+49%

5

#70

+13

0.1

+45%

+2

163

+55%

0.2

+0.1

+5

81

+59%

0.1

=

6

#71

-5

0.1

-4%

6

#72

=

0.1

+3%

-1

132

-10%

0.1

=

=

79

+1%

0.1

=

7

#72

-3

0.1

-3%

7

#74

-10

0.1

+2%

-1

132

+2%

0.1

=

-2

76

unch

0.1

=

8

#79

+4

0.1

+33%

8

#80

=

0.0

+4%

+1

85

+8%

0.1

=

+1

59

+5%

0.1

=

9

#83

+4

0.0

+10%

9

#82

-3

0.0

-4%

+1

69

+15%

0.1

=

-1

55

-5%

0.1

=

10

#90

-8

0.0

-43%

10

#92

-14

0.0

-50%

-2

44

-45%

0.1

=

-3

28

-53%

0.0

-0.1

Read more

The Hunt for Your Favorite Team’s Games

If you were a fan of the Oregon Ducks, the team in the country, and you wanted to catch all your team’s games, you would have had to watch them on all of these channels:

  • South Dakota: Pac-12 Networks
  • Michigan State: Fox
  • Wyoming: Pac-12 Networks
  • @Washington State: ESPN
  • Arizona: ESPN
  • @UCLA: Fox
  • Washington: Fox Sports 1
  • California (from Levi’s Stadium): Fox Sports 1
  • Stanford: Fox
  • @Utah: ESPN
  • Colorado: Pac-12 Networks
  • @Oregon State: ABC
  • Arizona (Pac-12 Championship from Levi’s Stadium): Fox

If you were a fan of the USC Trojans, you would have spent time on all of these channels:

  • Fresno State: Fox
  • @Stanford: ABC
  • @Boston College: ESPN
  • Oregon State: ESPN
  • Arizona State: Fox
  • @Arizona: ESPN2
  • Colorado: Pac-12 Networks
  • @Utah: Fox Sports 1
  • @Washington State: Pac-12 Networks
  • California: ESPN
  • @UCLA: ABC
  • Notre Dame: Fox

If you were a fan of the TCU Horned Frogs, you would have been watching these channels:

  • Samford: Fox Sports Southwest (or if not them, SportSouth, a handful of Plus feeds, or FCS Central)
  • Minnesota: Fox Sports 1
  • @SMU: CBS Sports Network
  • Oklahoma: Fox
  • @Baylor: ABC (or ESPN2)
  • Oklahoma State: Fox Sports 1
  • Texas Tech: Fox
  • @West Virginia: ABC (or ESPN2)
  • Kansas State: Fox
  • @Kansas: Fox Sports 1
  • @Texas: Fox Sports 1
  • Iowa State: ABC

If you were a fan of the Texas Longhorns, you would have been watching these channels:

  • North Texas: Longhorn Network
  • BYU: Fox Sports 1
  • UCLA (from JerryWorld): Fox
  • @Kansas: Fox Sports 1
  • Baylor: ABC (or ESPN3)
  • Oklahoma (from Fair Park): ABC
  • Iowa State: Longhorn Network
  • @Kansas State: ESPN
  • @Texas Tech: Fox Sports 1
  • West Virginia: Fox Sports 1
  • @Oklahoma State: Fox
  • TCU: Fox Sports 1

This isn’t limited to the Pac-12 and Big 12, two conferences whose rights are split between two different companies. The best teams tend to be plastered all over their conferences’ biggest channels, but if you were a fan of the Florida Gators, you would have been watching these channels:

  • Idaho: ESPNU
  • Eastern Michigan: SEC Network
  • Kentucky: SEC Network
  • @Alabama: CBS
  • @Tennessee: SEC Network
  • LSU: SEC Network
  • Missouri: ESPN2
  • Georgia (from Jacksonville): CBS
  • @Vanderbilt: SEC Network
  • South Carolina: SEC Network
  • Eastern Kentucky: SEC Network alternate feed
  • @Florida State: ESPN

If you were a fan of the Wisconsin Badgers you would have been watching these channels:

  • LSU (from Houston): ESPN
  • Western Illinois: BTN
  • Bowling Green: ESPN2
  • South Florida: ESPNU
  • @Northwestern: ESPN2
  • Illinois: ESPN2
  • Maryland: BTN
  • @Rutgers: ESPN
  • @Purdue: ESPNU
  • Nebraska: ABC
  • @Iowa: ABC (or ESPN2)
  • Minnesota: BTN
  • Ohio State (Big Ten Championship from Indianapolis): Fox

And if you were a fan of the Miami Hurricanes you would have been watching these channels:

  • @Louisville: ESPN
  • Florida A&M: ESPN3
  • Arkansas State: ESPNU
  • @Nebraska: ESPN2
  • Duke: ESPN2
  • @Georgia Tech: ESPN2
  • Cincinnati: Fox Sports Florida (or if not them, one of a handful of other RSNs or ESPN3)
  • @Virginia Tech: ESPN
  • North Carolina: ACC Network (CBS4 in Miami (incidentially pre-empting Air Force-Army and potentially encroaching on Georgia-Florida), ESPN3 if no station in your area)
  • Florida State: ABC
  • @Virginia: ESPN2
  • Pittsburgh: ESPN2

Every one of these schools has their games spread across at least five different networks. As mentioned, the better teams in the conferences with fewer partners have it better; Oregon and TCU had exactly five networks each (as would have Alabama had I included them), Florida State had all but one of their games on ABC or ESPN, and Ohio State had ten straight games on either ABC or BTN, but if you’re not one of those top teams following your team is an exercise in hunting down what network has your team’s game this week. And I haven’t included any teams outside the power 5 because you’re less likely to be following them on TV, but rest assured it isn’t because they don’t have to go through this; if anything they may have it worse. To follow all of Boise State’s games, you would have had to watch ESPN, ESPN2, ABC (or ESPN2), CBS Sports Network, ESPNU, and for the Mountain West Championship, CBS. Lesser Mountain West teams would likely have needed to find where their game was streaming on the “Mountain West Network” at least once; Conference USA teams, including Marshall, had to hopscotch between Fox Sports 1, CBS Sports Network, FSN, Fox College Sports, and whatever station was airing the American Sports Network game(s), with ESPN swooping in for the conference championship game, all just for conference games; the MAC and Sun Belt faced the prospect of watching most of their games on ESPN3; and all the Group of Five conferences except Conference USA faced the prospect of at least some games on ESPN3 or ESPNEWS.

I mentioned last week that the oversaturation of the cable network market is made apparent when cable networks play format musical chairs in a desperate attempt to attract an audience, but don’t think the relative health and lavishing of attention and money on the sports network market doesn’t mean it’s not immune to this problem. There is ultimately a very short list of sports and sports events that will attract substantial audiences to a network. College sports is much more decentralized than professional sports, allowing all the general-purpose sports networks (except NBCSN) to make a serious effort to grab a piece of the rights to whatever college conferences are popular enough to draw audiences. Whatever conferences’ rights they can’t get, they lure their most popular schools to play road games against schools in conferences whose rights they do have. That may be good for the chances of getting strong nonconference games (ESPN’s dominion over college football has resulted in them arranging attractive non-conference matchups for the purpose of their own ratings, but power-conference teams have also taken road trips to C-USA schools they wouldn’t otherwise visit so FS1 can have them, or to schools in conferences CBS Sports Network has the rights to), but it means fans often find themselves jumping from network to network to find the one that has their school’s game this week, lured to networks desperate for their eyeballs – before we even get to conference-owned networks or, in the case of the ACC, Big 12, and non-power five schools, the multiple platforms for games that would otherwise air on a conference network.

The relative centralization of pro sports, where each league rarely has more than one or two rights partners, means this is less of a problem there, but that’s not to say it doesn’t exist. The situation in the NFL, with two networks airing most of the games of each of the two conferences with some of them getting siphoned off to NBC, ESPN, and CBS/NFLN, is fairly simple, just in terms of why certain games are on certain networks based on their time slots, and in the other major sports most of your team’s games will air on their respective regional sports network, with a few occasions when you have to switch to the national partner, which is an event marking you as a good team and can be fairly easily predicted by what day it falls on. (The NHL has NBC and NBCSN; the NBA has ABC, ESPN and TNT. MLB is the least simple; it’s okay in the regular season with Fox, ESPN and Fox Sports 1, but then TBS and MLBN join in during the postseason under a scheme that doesn’t quite make sense because of baseball bungling their last contract negotiations.) In college football, only the worst, least-attractive teams can count on appearing on the conference network or other regional partner on a regular basis; for the others, not being on national television is the exception and not the rule, and unlike with the NFL, that means switching between several different partners seemingly at random with no correlation with time slot (as if it wasn’t bad enough the time slots themselves are only being determined two weeks in advance), for reasons that only make sense if you pay close attention to how the meat of the college football schedule is made, and doesn’t always make sense even then.

Could this problem get worse in the future? It depends, for example on whether or not the cable bubble starts to burst or how future contract negotiations play out with FS1, NBCSN, or CBS Sports Network becoming bigger players, or whether or not entities recognize the potential for confusion from switching back and forth between networks. But with the Big Ten set to rack in a big payday from being the last big contract up for bid for several years, I hope their fans know what they’re getting into. If ESPN and Fox share the rights, as I expect and sort of hope, this is what you have to look forward to.

Sports Ratings Report for Week of November 10-16 and Weekend Sports Ratings for November 22-23

Primetime – Nov 10-16
Vwrs
(000)

Change

Lst Wk Lst Yr

=

=

3048

-0%

-12%

=

=

1183

-6%

+23%

=

=

836

+113%

-5%

=

=

213

-11%

-26%

=

+1

176

-11%

+100%

=

-1

153

+47%

0%

+1

=

88

+13%

+6%

-1

+1

72

-15%

+6%

=

-1

58

-17%

-24%

=

=

49

+40%

+36%

Total Day – Nov 10-16
Vwrs
(000)

Change

Lst Wk Lst Yr

=

=

1226

-4%

-11%

+1

=

370

+25%

-6%

-1

=

313

-3%

+18%

=

=

161

-10%

-17%

=

=

94

-45%

-17%

=

+3

84

-2%

+53%

=

-1

71

0%

0%

+1

-1

59

+18%

-5%

-1

-1

52

-15%

-15%

=

=

32

+52%

+45%

This post is a week late because TV Media Insights didn’t have its numbers for last Sunday until today, and TVbytheNumbers never put up Saturday numbers at all, which is okay because TVMI included several college football games from the afternoon. If I had numbers from Sports Media Watch for daytime broadcast games, I’d roll this post into this week. I did incorporate household ratings (and in one case, all the numbers) for cable college football games from the weekly Awful Announcing posts. Numbers for ABC and Fox primetime college football games from the weekend I’m only certain of to the ten thousands place, as TV Media Insights listed all shows on the Big Four networks Saturday with a multiple of ten thousand viewers.

NFL Network seems to be seeing some lasting impact from CBS’ coverage of Thursday Night Football. Both of the NFLN-exclusive games we’ve seen so far improved on the same week last year and Chiefs-Raiders did not, so take this with a grain of salt, but NFLN has seen year-on-year gains in primetime of at least 23% and total day of 18% each of the past two weeks.

Finally, I went with a Top 25 for this week’s month-old ratings in part because I wasn’t quite sure what parts of HBO’s boxing card to include. UniMas actually attracted more viewers than ESPN for the USA-Honduras friendly, surprising for a match involving the US but not Mexico.

Click here to learn more about how to read the charts.

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2014 College Basketball Postseason Ratings Roundup

This post is going to be a little more useful than last week’s. Here are ratings for all 67 games of the NCAA Tournament, every game of the NIT on traditional television, and every game or coverage window of the women’s tournament. The top four games of the tournament all involved Kentucky; their Elite 8 and third round games both did better than the other Final Four game, though curiously the much-hyped matchup between Kentucky and Louisville not only did worse than all those games, but another third-round game involving North Carolina. Kentucky was also involved in the most-watched second-round game. Only two NCAA Tournament games not on truTV did worse than the most watched NIT game, the championship game. Meanwhile, the top seven women’s games involved at least one of the two undefeated teams, Connecticut or Notre Dame.

CBS numbers from Sports Media Watch, Turner and ESPN numbers from Son of the Bronx. 18-49 numbers, when available, from TVbytheNumbers and The Futon Critic. Click here to learn more about how to read the charts.

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Sports Ratings Highlights for Week of November 3-9 and Weekend Sports Ratings for November 15-16

Primetime
  Vwrs
(000)

Change

  Lst Wk Lst Yr

=

=

3049

-40%

-14%

=

=

1261

+24%

+33%

=

+1

392

-34%

-30%

=

-1

239

-16%

-62%

=

=

197

+79%

+16%

+1

=

104

+28%

-3%

-1

+2

85

-11%

+8%

+1

=

78

+32%

-18%

-1

-2

70

+17%

-33%

=

=

35

0%

+30%

Total Day
  Vwrs
(000)

Change

  Lst Wk Lst Yr

=

=

1280

-25%

-11%

+1

+1

323

+12%

+18%

-1

-1

297

-10%

-12%

+1

+1

178

+58%

+20%

-1

-1

171

+41%

+8%

+1

=

86

+30%

+18%

-1

=

71

-7%

0%

+1

-1

61

+11%

-14%

-1

=

50

-14%

-22%

=

=

21

-32%

0%

I don’t know if I’m going to extend the most-viewed sports events list that incorporates SportsBusiness Daily information to a full top 50 like I did this week. I was doing top 10s before, and honestly I strongly suspect I’m missing Spanish-language numbers for another Mexico friendly, but I wanted to stretch my legs this week with SBD reporting a full bank of information. I may still try to incorporate everything with over a million viewers, and a few things with less, in future weeks when SBD cooperates, but things will be very much played by ear. A lot depends on what I feel I can do in the future without running afoul of the powers that be, as I’d like to be able not to have to wait for the paywall at some point in the future.

The late NFL doubleheader didn’t have very much overrun into primetime and ended up not being reported by TV Media Insights, so I only know the viewership figures reported by TVbytheNumbers to the ten thousands place and they may not be entirely accurate. Also, some information about the live Bellator card I needed to find a Spike press release for in order to have numbers for the full card.

Oh, and of course the titles I added to the charts on the sides mean I have even more space I need to fill in this area…

Click here to learn more about how to read the charts.

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2013-14 College Basketball Ratings Roundup

In honor of the start of the college basketball season, here are last year’s college basketball ratings!

Getting nailed on the Olympics is one thing, getting nailed on college basketball is quite another. SportsBusiness Daily had two different weeks where they didn’t get any CBS numbers in time for their deadline, and Sports Media Watch didn’t get numbers for the total of four college basketball windows that were affected by that for its own college basketball ratings roundup. The highest of the four games’ overnights I estimated would have finished with around a 1.7 final household rating, which is high enough that I’m only listing the top ten regular-season college basketball ratings of the year. I am listing all 109 women’s college basketball games to air on a national Nielsen-rated network, though, although the one CBS game didn’t have viewers reported so I have to guesstimate it. (That chart is going to be in a very unfinished state.)

The most-watched game not involving Duke, Michigan State or Kentucky was San Diego State-Kansas on CBS January 5 with 2.623 million viewers, also the most watched game not involving a power conference team (assuming you count the American as a power conference – Louisville-Kentucky drew 3.246 million viewers to CBS December 28). Note that that game had an NFL playoff game as a lead-in and spilled into primetime. The next such games were Michigan-Ohio State in a Big Ten semifinal, which drew 2.471 million viewers to CBS March 15, and Syracuse-Virginia, which drew 2.45 million viewers to ESPN March 1. The most watched game on ESPN not to involve Duke, either Michigan team, Kentucky, or Syracuse was Kansas-Texas February 1, which drew 1.924 million viewers. The most-watched non-CBS game I don’t have 18-49 numbers for is Kansas State-Kansas January 11, which drew 1.39 million viewers to ESPN.

The most-watched game to involve solely non-power-conference teams was the Mountain West Championship which drew 1.909 million viewers to CBS March 15. The most-watched game involving a non-power-conference team on ESPN was Boise State-Kentucky on December 10, which drew 1.213 million viewers; the most-watched non-power-conference-only game on ESPN was the WCC Championship March 11, with 1.045 million viewers. The most-watched game between two non-power-conference teams that wasn’t a conference championship was VCU-Saint Louis on ESPN February 15, which drew just 711,000 viewers. (If the American counts as a non-power conference, Connecticut-Louisville drew 1.772 million viewers to CBS on March 8, the American championship between those two schools drew 1.688 million viewers to ESPN March 15, and the game at Connecticut drew 1.522 million viewers to ESPN January 18. If the Big East counts as a non-power conference, Villanova-Syracuse drew 1.448 million viewers to CBS December 28, and Butler-Georgetown drew 1.083 million viewers to CBS February 8.)

The most watched game not on ESPN, CBS, or ABC was Ohio State-Notre Dame on ESPN2 December 21, which drew 1.323 million viewers and only barely made the top 100 overall. The most watched game not on ESPN, CBS, ABC, or ESPN2 was Ohio State-Marquette on Fox November 16 with 799,000 viewers, followed by the Big East Championship on Fox Sports 1 March 15 with 702,000 viewers. ESPNU’s most-watched game was Clemson-Syracuse February 9 with 675,000 viewers, which was edged out by the Pac-12 Championship on Fox Sports 1 March 15 with 680,000 viewers. Its next-most-watched game was Belmont-Kentucky December 21 with 577,000 viewers.

Top Ten Most-Watched Regular Season College Basketball Games of the 2013-14 Season

    Vwr (mil) HH 18-49 Time Net

1

MCBB: Duke @ Syracuse

4.745

2.9

1.6

2/1 6:30 PM

ESPN

2

Big Ten Championship:
Michigan State v. Michigan

4.525

2.7

 

3/16 3:30 PM

CBS

3

MCBB: Syracuse @ Duke

4.159

2.4

1.3

2/22 7:00 PM

ESPN

4

MCBB: Michigan State v. Kentucky

4.002

2.6

1.4

11/12 7:30 PM

ESPN

5

MCBB: North Carolina @ Duke

3.498

2.1

1.2

3/8 9:00 PM

ESPN

6

MCBB: Louisville @ Kentucky

3.246

2.0

 

12/28 4:23 PM

CBS

7

ACC Championship: Virginia v. Duke

3.168

2.2

1.0

3/16 1:00 PM

ESPN

8

Big Ten Semifinal:
Michigan State v. Wisconsin

3.161

1.9

 

3/15 4:15 PM

CBS

9

SEC Championship: Florida v. Kentucky

2.99

2.0

0.9

3/16 3:15 PM

ESPN

10

MCBB: Kansas v. Duke

2.977

2.1

1.3

11/12 10:19 PM

ESPN

Read more

Sports Ratings Report for October 27-November 2 and Weekend Sports Ratings for November 8-9

Vwrs
(000)

Change

Lst Wk Lst Yr

=

=

5062

+65%

+113%

+1

=

1014

+81%

+7%

-1

=

595

-2%

-1%

=

=

283

+17%

+20%

+1

=

110

+24%

-39%

+1

+2

95

+32%

+3%

-2

-1

81

-49%

-21%

=

-1

60

+9%

-39%

=

=

59

+11%

-8%

=

=

35

+84%

+17%

Vwrs
(000)

Change

Lst Wk Lst Yr

=

=

1710

+42%

+45%

=

=

331

+3%

+2%

=

=

289

+38%

+2%

=

+2

121

-16%

+44%

=

-1

113

-17%

-34%

=

+2

76

-12%

+3%

+1

=

66

+29%

-13%

+1

+1

58

+21%

-11%

-2

-4

55

+4%

-38%

=

=

31

0%

0%

All right, so I’m trying out a new split-chart system. The table on the left has the primetime numbers, the table on the right the total day numbers. I hope there aren’t people with screen resolutions small enough that the tables run into each other (or for that matter, that they wouldn’t run into each other if I had an app pinned to the side on my Surface that doesn’t work), and as is I may have to start writing longer analyses to fill the height of the table in order to avoid wonkiness on the main blog page and big gaps on the post itself.

The year-by-year comparisons suggest that the MLB Postseason is resulting in some continuing lift for Fox Sports 1. (We’ll see what happens in a week without the World Series on Fox luring people to the channel, but the Series resulted in very little lift to FSL’s postgame shows. On the other hand, FSL seems to have seen very little continuing aftereffect from the postseason in general, suggesting its current format is not clicking with audiences any more than it was a year ago.) It’s disappointing that a big Baylor-Oklahoma game couldn’t beat a substantially less-big SEC game on ESPN this past weekend, but FS1 should take some heart that it did as well as it did, topping two million viewers in a noon time slot and beating all but one nationally televised game in the time slot.

This week, with-locals numbers for MNF and TNF; next week, the return of the charts with numbers from SportsBusiness Daily!

Click here to learn more about how to read the charts.

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Sports Ratings Report for Week of October 20-26 and Weekend Sports Ratings for November 1-2

Primetime Vwrs

Total Day Vwrs

(000) LW/LY (000) LW/LY

3074

=

+13%

1207

=

+3%

=

+1%

=

-7%

606

+2

+74%

321

+1

+18%

+1

-17%

=

+4%

559

=

+10%

209

+1

-2%

-1

-27%

=

-13%

241

-2

-86%

144

-2

-69%

=

+36%

+1

+31%

72

+1

-6%

136

=

-11%

+2

-13%

-1

-12%

160

=

+24%

86

+1

+18%

=

+63%

=

+6%

55

+2

-11%

53

+1

-13%

-1

-41%

=

-29%

53

-1

-31%

48

+1

-17%

-1

-38%

=

-21%

42

-3

-54%

31

-3

-61%

+1

+27%

+1

-23%

19

=

-55%

31

+1

0%

-1

-55%

=

-33%

Why is this week’s primetime/total-day viewership chart the same as last week’s? Because no thanks to Time Warner Cable’s fantabulous “customer service”, I don’t actually have Internet of my own at the moment and so can’t concentrate for long enough to work on my newest idea for how to organize them. These numbers are for the week of October 20-26. Click here to learn more about how to read the charts.

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Quote of the Day:

It really begs the question about, how are we going to get our sports in the years ahead? If technology changes in the next five years as much as it’s changed in the last five years, we’re not going to be getting our sports by cable TV. I don’t know what it’ll be. But increasingly, we’re using mobile devices … Google Network and Apple TV and things like that are coming into play. … I’m not sure the world needs another exclusive college cable network. Rather than trying to do what everybody else has done, I would much rather try to figure out what tomorrow’s technology is and get on the front side of that and be a part of what happens going forward and monetize that.

-Big 12 commissioner Bob Bowlsby, at the Oklahoma Sports Hall of Fame’s Leadership Luncheon, asked about how the Longhorn Network affects his long-term TV plans (read: how it keeps him from starting a conference network).

It’s hard to say whether or not he’s just saying this to try to save the appearance of being behind the eight ball because he can’t get on the conference cable network gravy train the way the SEC, Big Ten, and Pac-12 have. It’s also hard to say what trying to “get on the front side of tomorrow’s technology” would entail, certainly beyond what’s already covered by the conference’s contracts with ESPN and Fox (color me skeptical that it would involve “Google Network” or Apple TV in any significant way). But just the fact he knows enough about these things to make these points is very encouraging. Of course, if “tomorrow’s technology” is what I think (or at least hope) it is, I’d say the ACC is further ahead than the Big 12, which seems to have gone backwards on that front.

Sports Ratings Report for Week of October 13-19 and Weekend Sports Ratings for October 25-26

Primetime Vwrs

Total Day Vwrs

(000)

LW/LY

(000)

LW/LY

2713

=

-15%

1174

=

+8%

=

+1%

=

-4%

1663

=

+12%

472

=

+14%

+2

+518%

+3

+230%

349

-1

-51%

272

=

-25%

-1

-45%

-1

-9%

508

+1

-3%

214

+1

+0%

-1

-45%

-1

-22%

77

+2

-14%

152

-1

-32%

-1

-4%

-1

-26%

152

=

+13%

77

+2

+20%

=

+24%

+2

+48%

129

=

+22%

73

=

-1%

+3

+90%

+2

+43%

62

+1

-3%

61

+1

-2%

-1

-17%

-2

+3%

77

=

-24%

58

+1

-3%

-1

-4%

-2

0%

42

-2

-54%

31

-4

-61%

=

+27%

=

-23%

I’m putting up network scorecards again (these are for the week of October 13-19), but with the loss of Son of the Bronx’s full network ratings I can’t do household averages or median minute ratings, and with Nielsen coverage estimates no longer being consistently reported I can’t do normalized averages either. You may see me experiment with a few different methods of presenting the information in the chart; I may ultimately break primetime and total day numbers into two charts. Click here to learn more about how to read the charts.

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