I’m going to say right now that I fully expect SportsTVRatings.com to be shut down or at least be forced to scale back by Nielsen at some point. The About page says that “if you’ve seen this much daily cable sports data posted elsewhere, let us know where – we’ll read that and find another hobby!” Well, there used to be a site nearly as comprehensive as what they have, even though it posted on a weekly and not daily basis – remind me to tell you the story of Son of the Bronx at some point. What may help this site last longer is that it isn’t on a blog-hosting service like Blogger and isn’t giving away their real names, so it might be more difficult for Nielsen to contact them and have much force behind it, but possibly not much so considering they have a link to their e-mail.
This site has viewership (and usually 18-49 data) for every single show on an English-language cable sports network, including beIN Sports which SotB has never covered to the same extent as the others (although it appears to be nearly as devoid of viewers as Fox Sports 2, though its peaks are significantly higher than what FS2 could dream of). It also has the weekly primetime and total day summary numbers for each network, without weekly or yearly comparisons but with 18-49 numbers. Because the data is daily and not weekly, using it to calculate median minute ratings and integrating its 18-49 numbers with SotB/Awful Announcing’s household ratings would be a major pain, and the former problem is exacerbated by Excel not recognizing their tables when creating a web-based data query, and taking forever to select the whole table in IE10 Metro mode.
What I can do is present a proof-of-concept of an idea I had when I first discovered how comprehensive SotB was being, daily scorecards for studio shows and sports events throughout the day similar to what TVNewser does for news networks. This would be even more time-consuming than the Studio Show Scorecards were when I was doing them a year ago, and there are other reasons for me not to want to do this on a regular basis, but I present it as an idea for how the site might be able to avoid the fate of so many sites to face the wrath of Nielsen – even if all it would withhold from publishing are the time periods from noon-3 PM and 3 AM-6 AM ET. Events in bold are live sporting events.









